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Direct Mail Insights


A Family Business Since 1987: The Direct Mail Services Story
Quick answer: Direct Mail Services was founded in 1987 by Colin Stoffberg after he identified a gap in the market for a mail fulfilment partner that understood marketing, not just printing and postage. Nearly forty years later, it remains family-run, which shapes how clients are served: direct access to decision-makers, personal accountability, and a focus on long-term relationships over one-off jobs. Every mail-out we produce today traces back to a decision one person made n

Joel Stoffberg
Oct 122 min read
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What Happens Between Print and Post? Inside Our Direct Mail Fulfilment Floor
Most people only see the beginning and the end of a direct mail campaign: glossy artwork going to print and finished mail landing in a letterbox weeks later. In between is where most of the work, and most of the risk, actually happens. Quick answer: A direct mail fulfilment process runs through six main stages after design is approved: digital or offset printing, inkjet addressing, folding, machine inserting, poly wrapping, and Australia Post lodgement. Non-standard items go

Joel Stoffberg
Sep 233 min read
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Planning Your Christmas Appeal: A Direct Mail Timeline for NFPs
Find out how to time and plan your Christmas NFP fundraising campaign.

Joel Stoffberg
Sep 143 min read
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