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Direct Mail Insights


A Family Business Since 1987: The Direct Mail Services Story
Quick answer: Direct Mail Services was founded in 1987 by Colin Stoffberg after he identified a gap in the market for a mail fulfilment partner that understood marketing, not just printing and postage. Nearly forty years later, it remains family-run, which shapes how clients are served: direct access to decision-makers, personal accountability, and a focus on long-term relationships over one-off jobs. Every mail-out we produce today traces back to a decision one person made n

Joel Stoffberg
Oct 122 min read
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What Happens Between Print and Post? Inside Our Direct Mail Fulfilment Floor
Most people only see the beginning and the end of a direct mail campaign: glossy artwork going to print and finished mail landing in a letterbox weeks later. In between is where most of the work, and most of the risk, actually happens. Quick answer: A direct mail fulfilment process runs through six main stages after design is approved: digital or offset printing, inkjet addressing, folding, machine inserting, poly wrapping, and Australia Post lodgement. Non-standard items go

Joel Stoffberg
Sep 233 min read
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Planning Your Christmas Appeal: A Direct Mail Timeline for NFPs
Find out how to time and plan your Christmas NFP fundraising campaign.

Joel Stoffberg
Sep 143 min read
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Mastering Direct Mail Campaigns in Australia
Key tips on how to get the most out of your direct mail campaigns.

Joel Stoffberg
Jun 23 min read
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Integrating Direct Mail with Digital Marketing Strategies for Success
A quick guide on how to integrate your direct mail and digital marketing campaigns.

Joel Stoffberg
May 63 min read
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Maximise Your Marketing with Expert Direct Mail Services
In a world increasingly dominated by digital communication, direct mail remains a powerful tool for marketers. While emails and social media posts can easily be overlooked, a well-crafted piece of direct mail can capture attention and drive engagement. This blog post will explore how expert direct mail services can help you maximise your marketing efforts, providing practical tips, examples, and insights to elevate your campaigns. Eye-level view of a colorful direct mail post

Joel Stoffberg
May 44 min read
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